Jaguar Land Rover to add Bike Sense to road safety

Jaguar Land Rover is developing a range of new technologies that use colours, sounds and touch to alert drivers to potential hazards, preventing accidents involving bicycles and motorbikes.

The Bike Sense system includes car-mounted sensors that will detect when a bicycle or motorbike is approaching, then make the driver aware of the potential hazard before it is visible.

Rather than using a warning icon or sound, which takes time to process, Bike Sense makes use of instinctive human reactions using lights and sounds associated with potential danger – for instance, the audio system will sound a bicycle bell or motorbike horn through the speaker nearest a vehicle to identify its direction.

Source: JLR

Bike Sense is Jaguar’s brand new technology that alerts the driver to unseen hazards using LED lights, bike bell sounds and even a tap on the shoulder. Watch to see this groundbreaking technology in action and how Jaguar will keep drivers and cyclists safer.

If a bike or motorcycle is overtaking or coming past on the inside, the top of the car seat will extend to ‘tap’ the driver on the appropriate shoulder. As the cyclist gets closer, LED lights on the windowsills, dashboard and windscreen pillars will glow amber and then red. On a busy urban street, the system could intelligently prioritise the nearest hazard.

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January 29, 2015



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